About Wearton

Hi, I'm Nina

I'm Nina Tarasiuk (aka Nina Wearton), the founder of Wearton. I created Wearton to make getting dressed easier and help people feel good in the clothes they already own.

Why I started Wearton

For years, my mornings looked the same. I stood in front of a full closet, trying to decide what to wear. I checked the weather, thought about my plans, tried on a few things, and still sometimes got it wrong.

Shopping was not much easier. I bought clothes that looked beautiful in the shop but somehow did not look right on me. Some stayed in my closet for months, still with their tags on.

Eventually, I discovered colour analysis. I learned that certain colours work better with my skin tone, hair and eyes. Suddenly, I understood why I loved wearing some things and avoided others.

But knowing my colours was only part of the solution. I still needed to remember what I owned, figure out what worked together, and dress for the weather and my day.

I wanted an app that could do all of that. I couldn't find one that brought everything together the way I wanted, so I started building Wearton.

What Wearton does

Wearton is a personal stylist that gets to know you and the clothes you already own.

• Discover your colours. Take a selfie to find your colour season, undertone and a palette that works for you.
• Keep your wardrobe in one place. See and organise your clothes on your phone, on the web or in your browser.
• Know what to wear. Get daily outfit suggestions based on the weather, your calendar and the clothes you own.
• Ask Hooky. Our AI stylist helps you put outfits together, choose what to wear and make the most of your wardrobe.
• Shop with confidence. Before buying something new, see whether it suits your colours and works with what you already have.

My goal is simple: help you wear more of what you already own, feel good in your clothes, and make better choices when you shop.

Write to me

Wearton is still growing, and I'd love to hear what you think.

I read every message. Whether you have an idea, a question or something that could work better, write to me at support@wearton.app or find Wearton on LinkedIn.